Course outline

  • 1

    Welcome to the course!

    • How to use this course

    • Before we begin...

    • Test your learning

  • 2

    Chapter 1: Introduction to Diversification

    • Lesson 1: Understanding the Benefits of Diversification

    • Lesson 2: Identifying Potential Diversification Avenues

  • 3

    Chapter 2: Research and Planning

    • Lesson 1: Conducting Market Research

    • Lesson 2: Creating a Diversification Plan

  • 4

    Chapter 3: Implementing Diversification Strategies

    • Lesson 1: Developing a Marketing Strategy

    • Lesson 2: Managing Operational Changes

  • 5

    Chapter 4: Monitoring and Evaluating Success

    • Lesson 1: Tracking Key Performance Indicators

    • Lesson 2: Making Adjustments for Improvement

I want to guarantee your success

Through this program I will personally support you to get your diversification idea brought to life and added to your business services so that it is ready to sell and start making you money!! Over the next 12 weeks as well as working through the online webinars we will arrange 3 x online 1:1 sessions to coach you to success! These sessions will support you with an action plan, selling strategy and tech support!

Meet your trainer

Felicity Parris

My name is Felicity Parris and I am a Chartered and Veterinary Physiotherapist. I have a passion for supporting other small animal therapists to develop their rehab skills, grow their businesses and become the best small animal therapist they can be! I have been working within small animal practice for over 10years and run two successful small animal rehab clinics in Sussex in the UK. I have also set up SVPS Education which is an educational company which delivers a number of CPD courses for all animal therapist world wide through our membership platform The Small Animal Rehab Hub.

Bonuses!!!

These bonuses are worth over £600!!! And you get them for free when signing up to the Paws to Profit program

  • Bonus 1 - In person strategy day!!

    In person strategy day!!! A day to get confidence and clarity on your diversification idea with a room full of likeminded animal business owners (worth £299)

  • Bonus 2 - Personal feedback on your idea!!

    Personal feedback and appraisal of your diversification idea!! So you know it’s going to work and it suits your business model (worth £199)

  • Bonus 3 - Pitch to my audience!!!

    Pitch your new product or service to my audience of over 6k animal therapists and canine specialists. A chance to sell and grow your following!! (Worth £priceless)

Join the Paws to Profit program and let’s get diversifying together!!